Doing Business online: Providing your services online

16th Jul 2020

Doing Business online: Providing your services online

16th Jul 2020
Edward White Builders website homepage

At Turboweb, we work with a lot of kiwi businesses providing their services online. Offering services online provides opportunities to meet more customers and grow more business. Having your business online means exposure to customers anywhere in the world, any time of day. 

Providing services online is an effective way to also further engage with your customers, for example, if you’re a restaurant business, you could put your menus online – particularly your set menus or catering options. 

Even if you just want a simple single-page website that’s basically like an online business card, it’s crucial to include your contact details (including an email and phone number). If you do have set business hours, including those too can help.

Think about your services and how you interact with your customers, from there, you can work out what elements of your business could be potentially offered as an online service, or how you could make the process easier for you and your customers to book your service.

Check out Edward White Builders

Edward White Builders website homepage

At Turboweb, we work with a lot of kiwi businesses providing their services online. Offering services online provides opportunities to meet more customers and grow more business. Having your business online means exposure to customers anywhere in the world, any time of day. 

Providing services online is an effective way to also further engage with your customers, for example, if you’re a restaurant business, you could put your menus online – particularly your set menus or catering options. 

Even if you just want a simple single-page website that’s basically like an online business card, it’s crucial to include your contact details (including an email and phone number). If you do have set business hours, including those too can help.

Think about your services and how you interact with your customers, from there, you can work out what elements of your business could be potentially offered as an online service, or how you could make the process easier for you and your customers to book your service.

Check out Edward White Builders

There are a few things you could consider putting on your website to make your life easier:

Fiordland Jet website booking feature
Booking systems

Hotel reservations, restaurants, beauticians, tradies, hairdressers and a whole range of services can now use Booking systems. There are lots of calendar-based booking systems that Turboweb websites integrate with, so that someone could book through your website and it could update your calendar in real-time. Too easy.

Check out Fiordland Jet.

Fiordland Jet website booking feature
Booking systems

Hotel reservations, restaurants, beauticians, tradies, hairdressers and a whole range of services can now use Booking systems. There are lots of calendar-based booking systems that Turboweb websites integrate with, so that someone could book through your website and it could update your calendar in real-time. Too easy.

Check out Fiordland Jet.

The Dynes Cadet Scheme page
Application forms

Could people provide more information upfront or apply for something online? It could be insurance, a CV upload, an ordering form, or info for a course, you could make it an online application form. Rather than having to have a customer come in and see you, what could they do online in their time?

Check out the Dynes Cadet Scheme.

The Dynes Cadet Scheme page
Application forms

Could people provide more information upfront or apply for something online? It could be insurance, a CV upload, an ordering form, or info for a course, you could make it an online application form. Rather than having to have a customer come in and see you, what could they do online in their time?

Check out the Dynes Cadet Scheme.

Waitaki Health online feedback form
Feedback forms

A lot of business and service providers, such as hospitals and vet clinics, require an easy feedback process, having a feedback form is a great way to do it. It can be anonymous and make the process easier for you.

Check out Waitaki Health's feedback form.

Waitaki Health online feedback form
Feedback forms

A lot of business and service providers, such as hospitals and vet clinics, require an easy feedback process, having a feedback form is a great way to do it. It can be anonymous and make the process easier for you.

Check out Waitaki Health's feedback form.

Jesse Scott Personal Trainer in Dunedin website
Training courses

Customers can now take courses at their pace, in a time that suits them. You could offer a unique login and video library to your customers, or email-based courses. We know personal trainers that offer their customers fitness apps with personalised fitness routines for each of their clients.

Check out Jesse Scott Personal Trainer.

Jesse Scott Personal Trainer in Dunedin website
Training courses

Customers can now take courses at their pace, in a time that suits them. You could offer a unique login and video library to your customers, or email-based courses. We know personal trainers that offer their customers fitness apps with personalised fitness routines for each of their clients.

Check out Jesse Scott Personal Trainer.

Road Materials website product info
Order tracking

You can allow customers to track their orders online. No more emails or phone calls asking where their order is, customers could just login and check up on their order status. Courier companies allow their customers to track their orders. If you ran a delivery business, say food delivery, you could offer something similar.

Check out Road Material Workgear.

Road Materials website product info
Order tracking

You can allow customers to track their orders online. No more emails or phone calls asking where their order is, customers could just login and check up on their order status. Courier companies allow their customers to track their orders. If you ran a delivery business, say food delivery, you could offer something similar.

Check out Road Material Workgear.

Mighty Mix Franchisee set-up
Membership management

You could automate your membership management. Gone are the days of ringing people asking them to renew. Customers want to be able to log in, view their membership plan online and make changes to their membership package, check schedules, update their personal details or check a record of their bookings online. If you give them an online area to do this, you take away a lot of unnecessary customer care time. It gives your customers a place to update their details, better keeping your customer database up to date.

Check out Mighty Mix Franchisees.

Mighty Mix Franchisee set-up
Membership management

You could automate your membership management. Gone are the days of ringing people asking them to renew. Customers want to be able to log in, view their membership plan online and make changes to their membership package, check schedules, update their personal details or check a record of their bookings online. If you give them an online area to do this, you take away a lot of unnecessary customer care time. It gives your customers a place to update their details, better keeping your customer database up to date.

Check out Mighty Mix Franchisees.

Mighty Mix products
Online shopping

There’s more to online shopping than just buying products online. You can have people pre-book a set appointment (say if you’re a beautician) or set-up recurring orders on products so what people ordered last month, or even last year, they could be offered to order again. With online shopping, it’s possible to shop on your website 24/7 from anywhere in the world. 

Check out Mighty Mix Dog Food products.

Mighty Mix products
Online shopping

There’s more to online shopping than just buying products online. You can have people pre-book a set appointment (say if you’re a beautician) or set-up recurring orders on products so what people ordered last month, or even last year, they could be offered to order again. With online shopping, it’s possible to shop on your website 24/7 from anywhere in the world. 

Check out Mighty Mix Dog Food products.

Road Materials Workgear Homepage
Integrate your website with your customer relationship management (CRM) software

CRM software can help you improve the relationship with your customers. Including CRM software in your online business can help you:

  • Increase sales
  • Improve customer service and satisfaction
  • Get feedback
  • Find out more about customer purchasing and preferences
  • Promote additional products to your customers based on their preferences

Check out Road Material Workgear.

Road Materials Workgear Homepage
Integrate your website with your customer relationship management (CRM) software

CRM software can help you improve the relationship with your customers. Including CRM software in your online business can help you:

  • Increase sales
  • Improve customer service and satisfaction
  • Get feedback
  • Find out more about customer purchasing and preferences
  • Promote additional products to your customers based on their preferences

Check out Road Material Workgear.

If you're a service-based business and looking to optimise your website, just get in touch. Give Turboweb a call on 0800 887 269 or call 03 474 5953.

Also Consider...

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Read more about Search Engine Optimisation.

Discover Turboweb's Projects Module, for showcasing your work.