Helpful Hints: SEO - 11th Jan 2012

If it can’t be found, why have it? Search engine optimisation is the process of tuning your website to improve its ranking in Google’s “organic” (unpaid) search rankings. These appear below the paid advertisements on a search result page. We've included a picture on right to illustrate this. 

In a nutshell, SEO considers how potential customers search and then matches your site to their methods. Google's algorithms are clever; they take many factors into account when presenting results to the searcher. Sites that haven’t been optimised will always perform poorer against competitors when potential customers search.

Turboweb can optimise your site at any stage of its lifespan; during initial setup, to improve an already stellar site or during a renovation. Talk to us about SEO today!


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